Trade Promotion Services

We have promoted trade in partnership
with over 50 international clients

Founded in 1999, we operate in multiple industry verticals across the GCC states, including the UAE, Saudi Arabia, Kuwait, Qatar and Oman. Based in Dubai and Abu Dhabi, our 20 team members develop business throughout the region on behalf of international clients who aim to successfully set up and expand their footprint in the region.


Provincial Governments

Federal Governments

Trade Promotion Agencies

Export Bodies

Embassies & Consulates

Industry Associations /              Clusters

Chambers of Commerce


NEW: Virtual B2B matchmaking services

B2B Meetings & Receptions

Sector & Country Specific Market Research

Inbound & Outbound Trade Delegations


Analysis of Company incorporation Strategy

Outbound Hosted Buyer Programs

Workshops & Product Presentations

Dedicated On The Ground Representation

Sample Portfolio

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Ministry of Economic Development, Job Creation and Trade (Ontario)

Appointed as “GCC Trade Development Representative” for the Ontario Ministry of International Trade.

Support GCC export opportunities for Ontario SMEs through market intelligence, trade fair participation and B2B programs.

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Basque Trade & Investment (Spain)

Appointed as Trade Consultant for Basque Trade and Investment, the export branch of the Basque Government in the GCC.

Support individual Basque SMEs and government entities in multiple industrial sectors with trade partner/distributor research, market studies, sectorial reports, outbound & inbound Government trade missions, B2B contact building and product launching.

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US Commercial Service (USA)

Appointed an Alternative Service Provider for the US Commercial Service, the export branch of US Department of Commerce covering the Middle Eastern market.

Support individual American SMEs in multiple sectors, trade partner/distributor research, due diligence reports, in country contact follow up and B2B sector-specific programs.

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Aragón Exterior Foreign Trade & Investment Promotion Agency of the Regional Government of Aragón (Spain)

Project objective: Increase visibility, first market entry guidance and B2B program for Spanish exhibitors at Arab Health and Medlab Exhibitions in Dubai (UAE).

Identify potential UAE buyers and Government Authorities in order to create awareness on disruptive healthcare products in the following healthcare fields: Mortuary Equipment, Molecular Biology, Hospital Furniture & Ward Accessories.

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Switzerland Global Enterprise

Trade consultancy for several Swiss SMEs via Switzerland Global Enterprise.

Our services included compiling sector specific research reports and developing B2B program for Swiss companies in various industry sectors looking to nurture contacts with local business partners and importers in UAE, Qatar and Oman.

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Ministry of Economy and Innovation of Quebec (Canada)

Project objective: Increase visibility and B2B program for Quebec exhibitors at 3 consecutive editions of the annual Arab Health from 2018-2020.

Organize a delegation visit to a local private hospital, schedule B2B meetings (on-and offsite) and commercial support in meetings to Quebec healthcare manufacturers specialized in Pharmaceuticals, Telemedicine, Health-Tec (Patient monitoring), Hospital Furniture, Neurology and Home Care products.

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German Federal Ministry of Food and Agriculture

Project objective: Planning and executing a 4-day trade delegation of German food and agri-tech manufacturers to the UAE.

Organize an industry briefing workshop, identify UAE expert speakers in the agriculture and food sub-sectors (incl. poultry, milk production and aquaculture) company presentation event, schedule visits to local food manufacturing plants, open field crop growing & hydroponic system tours as well as visits to animal research & veterinary centers and agriculture research centers.

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German Federal Ministry of Food and Agriculture

Project objective: Planning and execution of a 5-day trade delegation of German food manufacturers to the UAE.

Organize an industry briefing workshop, product presentation event and individual B2B program per exporter.

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Apex Brazil

Trade consultancy for Apex Brazil and related Brazilian Trade Promotion Agencies.

Our services included research and identifying GCC companies interested in buying Brazilian products with potential buyers and “multipliers” (associations and media) invited to visit Brazil as part of Hosted Buyer Programs.

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Istanbul Chamber of Commerce

Project objective: increase visibility and B2B program for Turkish exhibitors at the annual SIAL Middle East food exhibitions in Abu Dhabi since 2010.

Organize industry briefing seminars and hosted buyers sessions, B2B meetings (on- and offsite) for Turkish food exporters during the annual SIAL Middle East show.

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Pilz (Germany -Safety Automation)

Project objective: Develop a pipeline for distributorship representation of Pilz for the GCC markets.

Research, contact and verify leading automation system integrators of the UAE in order to prepare talks and pipeline for distributorship and regional representation.

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Istanbul Textile and Apparel Exporters Association (IHKIB)

Project objective: Organize a Hosted Buyers Mission from UAE, Qatar, Kuwait and Saudi Arabia to attend the biannual “Mercedes Benz Fashion Week Istanbul”.

Research and identify companies and “influencers” interested in buying Turkish fashion products to visit Turkey as part of two separate Hosted Buyer programs.

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Chamber of Commerce and Industry (Portugal)

Trade consultancy for the Chamber of Commerce and Industry of Portugal:

Our services included the individual support to Portuguese SMEs by researching and identifying contractors and building materials traders in the UAE’s construction sector and developing a 3-day B2B program to assist SMEs with their first entry market strategies and product promotion.

Why Sesam

Total GCC Coverage

Multi-Sector Expertise

Diversified Experience

European Leadership Team

Multilingual In-House Team

Established Contact Base